If you're wandering around downtown Chicago, or downtown New York, or even downtown Los Angeles, it's a pretty safe bet that the folks wearing the "I♥Chicago", "I♥New York", or "I♥Los Angeles" t-shirts are tourists. No self-respecting local would advertise the city they live in.
Yet folks living in Colorado insist on wearing their state flag on their chest, for all to see. It's almost as if we like living here, or something. Heck, we even let the tourists wear these shirts... provided they don't forget to leave and go back home when they're all done here.
We proudly present our variation on the State flag of Colorado. Wear it with pride.